Sweet Home Downtown Retail Market Analysis

The purpose of this analysis is to:

• Provide a comprehensive assessment of potential market support for retail uses in the downtown Sweet Home commercial district.

• Create an accurate picture of Sweet Home’s retail industry including the characterization of the existing supply of businesses; consumer preferences, needs and buying patterns; and opportunities and challenges for growth and development in the downtown.

• Provide the City with a factual base for developing strategies to strengthen and diversify the downtown retail base and capture more consumer dollars in downtown Sweet Home.

• Recommend business development and marketing strategies to strengthen the downtown retail base